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EMSI In The News
I’m happy to report that the Internet remains one of the most powerful tools around for helping you build your brand, whether your goal is to promote yourself, your business or both.
I’m not so happy to report that there’s a downside. Unfortunately, the Internet is also a tool that your detractors can wield to tear down your reputation and sully your brand. read more…
We’ve probably all been at social gatherings where one person monopolizes the conversation and drones on endlessly about his or her extraordinary achievements and experiences.
By evening’s end, you walk away shaking your head and thinking to yourself, “What a shameless self-promoter. I hope I’m never like that!”
As the owner of a 25-year-old PR and marketing agency, I like to encourage business owners — and individuals, for that matter — to start their New Year by setting goals for the coming 12 months.
I know for myself, there have been times when I didn’t set goals or have a marketing strategy defined. Instead I meandered through the year, depending on good fortune rather than good planning. Click here to read more.