Appearances on Local Television Can Build “Buzz” for Your Products

Do you realize that you may be a perfect candidate to appear on local television shows to talk about your products, and more importantly, that the impact it can make in terms of product sales and distribution is enormous?

Think about it.  Television producers are looking for guests who will entertain and educate their audience.  So if your products solve a common problem that faces the masses then TV could be a great promotional medium for you.  The challenge is knowing how to pitch your segment idea to television producers in a way that they can see the direct benefit to their viewers.  Read more

Get Stores Calling You to Stock Your Product On Their Shelves

Are you having to fight to get into new stores and at the same time battle for prime shelf space? Here’s an inside tip about how to turn the tables in the battle for shelf space in retail outlets. It’s called “reverse distribution.”

“Reverse distribution” is a name we’ve coined to describe the phenomenon in which customer demand results in stores calling you to order your product for their shelves. Read more

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