Corporate America Can Help Promote Your Book

Posted by Marsha Friedman on November 17, 2008 · 1 Comment 

As we all know, most large corporations have big advertising budgets to promote their products. Yet, savvy corporate marketers understand that publicity can be far more effective than advertising for connecting with consumers.The competition for publicity is fierce and an almost impossible task without having a good angle to grab the media’s attention.  But, that’s where you come in. You and your book can provide an excellent PR opportunity for the manufacturer of products that aligns with your message. Read more

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What’s The Future of Talk Radio? Michael Harrison Interview, Part 2

Posted by Marsha Friedman on November 17, 2008 · 3 Comments 

An Exclusive Interview with Michael Harrison, Talk Radio Pioneer, and Founder of Talkers Magazine. (Referred to as “The Bible of Talk Radio” by Business Week Magazine)

A maverick in the world of radio broadcasting, in addition to being a weathered trade journalist, Harrison has been at the center of many of the most exciting radio revolutions of the past 30+ years.  As you know, Talkers, is the leading talk radio publication and was one of the first radio trade journals to expand into the cutting edge technology of the “New Talk Media” which includes talk on the Internet and satellite radio as well as cable television. Read more

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