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	<title>EMSI Public Relations&#187; radio Archives  &#8211; EMSI Public Relations Firm &#8211; Pay for Performance PR</title>
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		<title>WOR Radio Network, The Joey Reynolds Show, November 11, 2009, William Palmer</title>
		<link>http://emsincorporated.com/wor-radio-network-the-joey-reynolds-show-november-11-2009-william-palmer/</link>
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		<pubDate>Wed, 11 Nov 2009 22:49:56 +0000</pubDate>
		<dc:creator>Marsha Friedman</dc:creator>
				<category><![CDATA[Client Coverage]]></category>
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		<description><![CDATA[WOR Radio Network, The Joey Reynolds Show, November 11, 2009, William Palmer]]></description>
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		<title>If You Want to Succeed&#8230;Start Locally!</title>
		<link>http://emsincorporated.com/local-vs-national-if-you-want-to-succeed-start-locally/</link>
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		<pubDate>Thu, 09 Jul 2009 13:11:18 +0000</pubDate>
		<dc:creator>Marsha Friedman</dc:creator>
				<category><![CDATA[Building Your Brand]]></category>
		<category><![CDATA[Effective Marketing Solutions]]></category>
		<category><![CDATA[Interviews on Talk Radio]]></category>
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		<description><![CDATA[Getting your company noticed in this tough economic climate has become harder than ever before for many companies.  With mounting competition and shrinking budgets, the question arises: how do I let consumers know that my company exist, on both a national and a local level?!

While national media exposure is ideal, there is great power in local media exposure as well.  By focusing on your hometown media outlets you will be able to build a solid base of fame and recognition from which to grow on.  Creating as much "buzz" as you can locally will compliment your national campaign to no end and it also gives you invaluable media experience when the national media starts to knock on your door.]]></description>
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